Stopping emails to your shop

If you'd rather we didn't email your shop, you can unsubscribe in one click. Here's exactly what that does, and what it doesn't do, so there are no surprises.

How do I unsubscribe my shop from Underground Aquarium emails?

1. Open any email we sent to your shop.
2. At the bottom, tap Unsubscribe ("Unsubscribe and I won't email you again.").
3. A page opens saying "You're unsubscribed" and "We won't email [your address] again."

That's it. There's no sign-in, no form and no "are you sure" screen. Many email apps also show their own unsubscribe button at the top of our emails, and it does the same thing.

Will I get a confirmation?

Yes, one short email with the subject "You've been unsubscribed", saying you've been unsubscribed and won't get any more emails from us. It's only sent the first time, so clicking the link twice won't send two.

What happens to my shop's page when I unsubscribe?

Nothing. Your shop stays listed in the directory, and its page stays up so customers can still find your address, phone, hours and directions. Shoppers can still read and leave reviews, post stock sightings, follow the shop and suggest fixes. Unsubscribing only changes what we send to your inbox.

If the page has details that are wrong, you can still fix them (see below).

Does unsubscribing stop all emails, or just the outreach?

All of them. Unsubscribing puts that email address on our do-not-email list, so we stop sending anything from the site to it, including:

• Outreach emails about your free page
• New review emails, listing report emails, milestone emails and the Monday weekly report, even if you later claim the shop with that same address
• Any other email the site would send to that address

In-app notifications still arrive in the bell if you have an account. If you just want fewer shop alerts but still want some email from us, don't use Unsubscribe. Instead, sign in and switch off the alerts you don't want under Choose what you get notified about on your Notifications page. See Shop notifications and emails.

I unsubscribed but now I want emails again. Can I undo it?

Yes, but not by yourself on the site. Email support@undergroundaquarium.com from the address you unsubscribed, say you'd like emails turned back on, and we'll do it. If you were thinking about claiming your shop, mention that and we'll send you a claim link.

Can I unsubscribe and still claim my shop later?

Yes. Unsubscribing doesn't block claiming. Find your shop on Fish stores, tap Claim it and follow Claiming your store. Keep in mind that if your account uses the unsubscribed address, shop alert emails can't reach it until we turn email back on for you.

Can I remove my shop from the directory?

The directory lists independent fish stores as a public resource, so pages stay up even when a shop unsubscribes. If something about the page is a real problem (it's not a fish store, it's closed for good, or the details are wrong and you'd like help fixing them), email support@undergroundaquarium.com and tell us what's going on. If the shop has closed, a shopper or you can also report it with Suggest a fix and Closed for good.

How do I stop emails if I'm the owner and already claimed?

You have two choices:

• Fewer emails: sign in, go to Notifications, open Choose what you get notified about and switch off any of Your shop: new reviews, Your shop: listing reports, Your shop: milestones and Your shop: weekly report. This keeps other email working.
• No email at all: use an Unsubscribe link. Remember this blocks every email from us to that address.

Shop alert emails themselves don't carry an unsubscribe link. Their footer links to your notification settings instead.

I didn't sign up. Why am I getting emails?

Your shop is in our free directory, and we found your email address published on your shop's own website or listing. We email shops to let them know their page exists and how to claim it. See Shop notifications and emails.

Common problems

"That link didn't work." The unsubscribe link was incomplete or changed (often from being copied, forwarded or wrapped). Email support@undergroundaquarium.com and we'll take you off the list by hand.

I unsubscribed but got one more email. Check the date. The confirmation email ("You've been unsubscribed") is expected. If you got something else after unsubscribing, forward it to support@undergroundaquarium.com.

I unsubscribed and now I don't get review alerts. That's expected: unsubscribing blocks all email to the address. Email support@undergroundaquarium.com to turn email back on, then manage alerts in your notification settings.

Emails are going to an old or shared shop address. Email support@undergroundaquarium.com with the address you want removed.